How I Started, Built and Sold a Chain of Retail Stores with Salena Knight of Scale Your Store | EP. 283 | Business Podcast
Summary
Salena shares her lessons learned from starting building and ultimately selling a chain of retail stores. She shares lessons learned from retail as well as e-commerce that will help you increase yours sales.
Salena Knight is a former arborist that found she was better at building the businesses she worked for, then she was climbing trees.
In 2007, at the beginning of the global financial crisis, she launched her first ecommerce store, going on to open a multi-award winning chain of eco-focused stores in Australia.
Salena has spent over a decade sharing her wisdom and experience in eCommerce, brick and mortar retail and digital marketing with independent retailers around the world.
She delivers highly effective growth strategies designed to specifically address the unique needs of independent retailers who are ready to stop winging it and build a store that fills their soul and their bank account without burning them out.
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